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Ten (10) Government
Contract Basics
1. How The Government Buys
The U.S. federal government most often uses simplified acquisition
procedures, sealed bidding, contracting by negotiation, and
consolidated purchasing vehicles when purchasing purchases products or
services. In most instances, the government uses written solicitations for
purchases over $25,000, oral solicitations for purchases less than
$25,000, and purchase cards to obtain micro-purchases less than $3,000.
While all agencies must advertise all planned
purchases over $25,000 on Federal Business Opportunities,
full and open competition is no longer the exclusive method as agencies
can now use simplified procedures for bids up to $100,000.
These simplified procedures require fewer administrative details, lower
approval levels, and less documentation. Further procurement
legislation requires all federal purchases above $3,000 but under
$100,000 to be reserved for small businesses, unless the contracting
officer cannot obtain offers from two or more small businesses that are
competitive on price, quality and delivery.
The government uses a sealed bidding process when the requirements of a
purchase are clear, accurate and complete. With this method,
the contract is awarded by the agency to the low bidder that is
determined to be responsive to the government's needs. An
Invitation For Bid (IFB) is the method used for the sealed bid process
and typically includes a description of the product or service to be
acquired, instructions for preparing a bid, the conditions for
purchase, packaging, delivery, shipping and payment, contract clauses
to be included and the deadline for submitting
bids.
The government typically issues a Request for Proposal (RFP) when the
estimated value of a government contract exceeds $100,000 or when it
necessitates a highly technical product or service. Proposals
in response to an RFP can be subject to negotiation after they have
been submitted. Contracts are awarded to the bidder that
based evaluation criteria is determined to best fulfill the
government's needs.
When the government is merely checking into the
possibility of acquiring a product or service, it may issue a Request
for Quotation (RFQ). A response to an RFQ by a prospective contractor
is not considered an offer, and consequently, cannot be accepted by the
government to form a binding contract. The order is an offer by the
government to the supplier to buy certain supplies or services upon
specified terms and conditions. A contract is established when a
supplier accepts the offer.
Most government agencies use consolidated purchasing programs for
common purchasing needs such as carpeting, furniture, office machine
maintenance, petroleum products, and perishable food
supplies. This saves significant time and money amounts by
centralizing the purchasing of certain types of products or
services. Most government agencies use multiple award,
multi-agency, government-wide acquisition contracts (GWACs) encourage
long-term vendor agreements with fewer vendors. A GSA
contract is just one example of these type of contracts. With
these contracts, agencies can competitively award several or
multiple task order
contracts to different companies for the same products and services.
The three largest interagency consolidated purchasing programs are
administered by the General Services Administration, the Defense
Logistics Agency, and the Department of Veterans Affairs.
2. Central Contractor
Registration (CCR)
If you are going to do business with the federal government you must be
registered in the Central Contractor Registration
(CCR). But if you want to do more business you have to
optimize. Write an outstanding capabilities
narrative. Select the best keywords. Use not only
all the NAICS codes you are allowed, but the right ones. But
what is an outstanding capabilities narrative? What are the
best keywords? What are the right NAICS codes? The
one or ones that tell the government just what your company can
do? No. The CCR entries that are outstanding, best, or right
tell the government what your company can do for them.
To register in CCR go to
https://www.bpn.gov/ccr/scripts/index.html.
Registration requires a nine-digit Data Universal Numbering System
(DUNS) number that is assigned and maintained by Dun and
Bradstreet. To request or retrieve your DUNS number online go
to
http://fedgov.dnb.com/webform. To contact Dun
& Bradstreet at 1-866-705-5711. If you are not able
to use the online process, and require assistance, please email govt@dnb.com.
3. Federal Government
Market Place Segments
Are you going to do business $3,0000.00 at a time, $25,000.00 at a
time, or at amounts only over $100,000.00 at a time? Take the
time to understand the market segments and focus in on the one where
you can eliminate or minimize the most competition. It is all
about winning and finding out what it takes to do just that.
Find a way to get bigger somehow.
The federal government has three (3) market
segments: micro, small, and large, which can be summarized as follows.
Micro Purchase
Purchase Range: Under $3,000.00
Purchasing procedure: Sole source using a government credit card
Sales cycle: Same day
Government micro-purchases not greater than $3,000 may be made without
obtaining competitive quotations if an employee of an executive agency
or a member of the Armed Forces of the United States authorized to do
so determines that the price for the purchase is reasonable.
Small Purchase
Purchase Range: $3,000-$24,999.99
Purchasing procedure: Three informal quotes by phone, fax, email or
regular mail
Sales cycle: Same day to several weeks
Since 2000, the federal government has relaxed its procedures for
making small purchases. Now purchases valued between $3,000.00 and
$24,999.99 can be made with three informal quotes obtained by
telephone, fax, email or regular mail. Payment is made with a credit
card or purchase order, and because the quotes themselves make up the
purchase documentation, buyers can act quickly and
efficiently. Buyers typically rotate the companies they
contact for a quote, often the last supplier plus two new
sources. The general rule is that most small purchases are
set aside for small and small disadvantaged businesses unless this type
of business cannot be found to satisfy the requirement.
Large Purchase
Purchase Range: Over $25,000.00
Purchasing procedure: Public advertising and formal documentation of
procurement
Sales cycle: Several weeks to more than a year
The federal government requires formal advertising Federal
Business Opportunities for most purchases exceeding $25,000,
though all purchases up to $100,000 are defined as small and are set
aside for small businesses. Large purchases require strict,
formal documentation detailing how and why the successful vendor was
selected. An Invitation for Bid (IFB) is used for a sealed,
fixed-price buy, while a formal Request for Quote (RFQ) is used for a
non-sealed fixed-price buy. A Request for Proposal (RFP) is
used for negotiated procurements. Negotiated procurements are used for
complex purchases where many factors besides price enter into the
buying equation. This method is used when the government is seeking a
solution to a problem, buying a complex product or contracting for a
complex service.
4. Federal Acquisition Regulation (FAR)
In sports and the game of monopoly a complete knowledge of the rules
helps you control and thus win games. Federal government
contracting is no different. The government buys the products
and services it needs through standardized procedures outlined in the
Federal Acquisition Regulation (FAR). The FAR is used by all federal
agencies and provides procedures for the complete procurement process
from the time a need for a product or service is discovered until the
time the purchase is completed. Simply put, in the realm of
federal contracting, the FAR contains the "rules of the
game." | http://www.arnet.gov/far/
5. Set-Asides
The federal government is actively seeking qualified businesses of all
industries and sizes to supply them with the products and services they
need. This is why.
The Laws
Section 8(d) of the Small Business Act (15 USC 637(d)) and FAR 52.219-8
requires that small businesses, small disadvantaged businesses, HUBZone
small businesses, woman-owned small businesses, veteran-owned small
businesses, and service-disabled veteran-owned small businesses have
maximum practicable opportunity to participate as subcontractors under
Federal contracts, to the extent that such opportunity is consistent
with efficient contract performance.
Section 211 of Public Law 95-507 requires that any
“other-than-small” business that receives a Federal
contract or subcontract over $550,000 (over $1,000,000 for construction
of a public facility) must adopt a subcontracting plan with separate
and distinct goals for each category of small business. The proposed
subcontracting plan must be accepted and approved by the contracting
officer before the contract can be awarded.
The Goals
The federal government's current total small business subcontracting
goal is 23% of all prime contracts. The federal government also
outlines the following additional small business set-aside goals:
-
Small Disadvantaged Businesses 5%
-
Woman-Owned Small Businesses 5%
-
Hub-Zone Small Businesses 3%
-
Service-Disabled Veteran-Owned Businesses 3%
-
Veteran-Owned Small Businesses 3%
-
8(a) 3%
Even the federal government's large contractors are
looking for qualified companies. So, make sure your strategy includes
contacting companies that have already won awards for subcontractor,
supplier, or teaming opportunities.
6. Office of Small and
Disadvantaged Business Utilization (OSDBU)
Yes, there is true, real help is there and waiting for you.
Every federal agency with contracting authority has an office that will
give you a free training course on how to do business with the agency
and, if you are really serious, even become your competitive advocate.
This office is called the Office of Small and
Disadvantaged Business Utilization (OSDBU) and as established
under FAR 19.201 (d) the director of the office is appointed by and
reports directly to the agency
head.
7. Federal Business
Opportunities (FBO)
For those that master it, FBO is the mother lode. Federal
Business Opportunities, FedBizOpps.gov, or
more often FBO is the government's web portal for publishing all
federal government procurement opportunities over $25,000. Government
buyers are able to publicize their business opportunities by posting
information directly to FedBizOpps via the Internet. Through this
portal, commercial vendors seeking Federal markets for their products
and services can search, monitor and retrieve opportunities solicited
by the entire federal contracting community.
Home page: www.fbo.gov
Search page: https://www.fbo.gov/?s=opportunity&mode=list&tab=search
8. General Services
Administration (GSA)
A
General Services Administration (GSA) Contract, also known as
a
GSA Schedule, Federal Supply Schedule (FSS) contract, or
multiple award schedule, is an indefinite delivery, indefinite quantity
(IDIQ) contract negotiated between the US General Services
Administration (GSA) and commercial companies and available for use by
federal agencies worldwide. GSA contracts make it easy for the
government to purchase state-of-the-art, high-quality commercial
products and services. To maintain continued sources of supplies and
services, schedule contract periods are as long as five years with
three five-year option periods.
The GSA is best likened to 'the government's WAL-MART' because it is
the source for nearly every commercial product or service a federal
agency needs. Similarly, a GSA contract approves a company's goods or
services for immediate purchase by federal agencies and their employees.
A GSA contract is best described from two (2) perspectives: the
government's and the vendor's.
From the government's perspective, GSA contracts save time and money.
Federal buyers, like all people, do not want to wait to buy what they
need -- and GSA contracts eliminate such waiting. Through GSA
contracts, all government buyers can order quality supplies and
services including the latest technology conveniently, and at
pre-approved, 'most-favored customer' prices. In addition to shorter
leads times and lower administrative costs, purchasing off a GSA
contract allows ordering agencies the opportunity to meet small
business goals and comply with various environmental and socioeconomic
laws and regulations.
From a vendor's perspective, a GSA contract is quickest and easiest
vehicle for selling products and services to the federal government
because through it, companies can sell directly to government buyers
with bidding or offering the lowest prices. Through a GSA contract, the
vendor receives the government's blessing or stamp of approval, which
means you are a responsible vendor, your prices are fair and
responsible, and most importantly, your products and services are
available for immediate purchase.
8. Government Web Sites
Where to go. Why. How. Sixty-Six (66) Federal Market Place
Links for your favorite's folder that will help you better
understand and profit in and from the federal marketplace. We have done
all the searching so you don't have to. Data Sources, Business
Points/Opportunities, Market Place Basics, GSA Contracting,
Informational Sources, Helpful Resources.
9. Freedom of Information Act
The Freedom of Information Act (FOIA) is a federal law that permits
access to public records maintained by government agencies.
FOIA is a very powerful information gathering tool for contractors
because they can use it to request valuable information such as
pricing, costs, award fees, modifications, as well as the names of key
decision-making personnel.
Federal Agencies' FOIA Web Sites:
http://www.usdoj.gov/oip/other_age.htm
10.
The Importance of Past Performance
Get your past performance evaluations up to snuff. Get copies
of how agencies evaluated you. Clear up any inaccuracies and do
whatever you can to counteract negative information with positive
ratings from other jobs. Always list your best references
first in your federal government proposals. Face it:
outstanding past performance evaluations and references are the easiest
way to get federal government business and can be used at many
different times and in many different ways during the marketing, sales,
and proposal process. The reason is simple. The
federal government demands wants value for their contracting dollars
and only deals with responsive and responsible companies.
Couple this with the fact that the government is buying more and more
with less and less procurement personnel and you can begin to see why
your reputation is crucial. In fact, the rules of the game
state that "past performance shall be evaluated in all source
selections for negotiated competitive acquisitions expected to exceed
the simplified acquisition threshold" FAR 15.304(3)(i). The
ratings are simple. A firm is considered
“excellent” if it provided exemplary performance of
exceptional merit in a timely, efficient, and economical manner. A firm
is considered “very good” if it provided very
effective performance and accomplished contract requirements for the
most part in a timely, efficient, and economical manner. A firm is
considered “good” if it provided effective
performance and fully responsive to contract requirements. A
firm is considered “fair” if it provided adequate
results that met or only slightly exceeded minimum acceptable
standards. A firm is considered “poor” if its
performance does not meet minimum acceptable standards in one or more
areas. As they say in show business, "Image is everything."
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